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Cookie Policy

Northampton Business Directory Cookie Policy

We use cookies and similar tools across our website to improve their performance and enhance your user experience. This policy explains how we do that.

What are cookies?

Cookies are small text files which a website may put on your computer or mobile device when you first visit a site or page. The cookie will help the website, or another website, to recognise your device the next time you visit. Web beacons or other similar files can also do the same thing. We use the term “cookies” in this policy to refer to all files that collect information in this way. There are many functions cookies serve. For example, they can help us to remember your username and preferences, analyse how well our website is performing, or even allow us to recommend content we believe will be most relevant to you.

Certain cookies contain personal information – for example, if you click to “remember me” when logging in, a cookie will store your username. Most cookies won’t collect information that identifies you, and will instead collect more general information such as how users arrive at and use our websites, or a user’s general location.

What sort of cookies does the Northampton Business Directory use?

Generally, our cookies perform up to four different functions:

1. Essential cookies

Some cookies are essential for the operation of our website. For example, some cookies allow us to identify subscribers and ensure they can access the subscription only pages. If a subscriber opts to disable these cookies, the user will not be able to access all of the content that a subscription entitles them to.

2. Analytical and/or Performance Cookies

Some cookies analyse how our visitors use our websites and to monitor website performance. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This can help us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight articles or site services that we think will be of interest to you based on your usage of the website.

3. Functionality Cookies

  • We use functionality cookies to allow us to remember your preferences for your return visits to our website. For example, cookies save you the trouble of typing in your username every time you access the site. This also enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

4. Behaviourally Targeted Advertising Cookies

  • The Northampton Business Directory uses cookies to record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose anonymously . We do not tell third parties who you are.

Does anyone else use cookies on the Northampton Business Directory website?

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. Advertisers for example sometimes use their own cookies to provide you with targeted advertising. If you are based in the European Union and would like to learn more about how advertisers use these types of cookies or to choose not to receive them, please visit www.youronlinechoices.eu. If you are based in the United States and would like to learn more, please visit http://www.aboutads.info/choices/.

Google Cookies

The Northampton Business Directory uses Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store and use this information. Google’s privacy policy is available at: http://www.google.com/policies/privacy/.

The Northampton Business Directory may publish Google Adsense interest-based advertisements on this website. These are tailored by Google to reflect your interests. To determine your interests, Google will track your behaviour across the web using cookies. You can view, delete or add interest categories associated with your browser using Google’s Ads Preference Manager, available at: http://www.google.com/ads/preferences/. You can opt-out of the Adsense partner network cookie at: http://www.google.com/policies/technologies/ads/. However, this opt-out mechanism uses a cookie, and if you clear the cookies from your browser your opt-out will not be maintained. To ensure that an opt-out is maintained in respect of a particular browser, you should use the Google browser plug-in available at: http://www.google.com/ads/preferences/plugin.

Can a website user block cookies?

As we’ve explained above, cookies help you to get the most out of our websites.

The first time you access our website, you should have seen an overlay which explained that by continuing to access our site, you are consenting to our use of cookies.

Please remember that if you do choose to disable cookies, you may find that certain sections of our website do not work properly. Please see the help section in your preferred browser.

 

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